Pabe is one of Lisbon’s most iconic restaurants. It’s where the modern history of the capital was written over lunches and dinners, with each table staging decisive conversations over the decades. The challenge was to bring its identity and legacy into the digital era without compromising its exclusive spirit.
We refreshed Pabe’s image while preserving its distinctive character. We created a website that matches its status and crafted social media content that conveys the elegance of this unique and special place.
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Voilá! designed an elegant, intuitive platform to reflect Pabe’s sophistication and legacy, offering a smooth, informative, and engaging browsing experience.
Development of visual and written storytelling that perpetuates the restaurant’s distinguished character.
Optimised ads designed to elevate Pabe’s brand awareness and attract new clientele, while upholding its premium position in the market.
Refinement of the visual identity, respecting tradition while introducing a touch of modernity to strengthen its presence in the 21st century.
Pabe’s distinctive and refined atmosphere demanded high-level audiovisual work, as exquisite as its cuisine.
Voilá! designed an elegant, intuitive platform to reflect Pabe’s sophistication and legacy, offering a smooth, informative, and engaging browsing experience.
Development of visual and written storytelling that perpetuates the restaurant’s distinguished character.
Optimised ads designed to elevate Pabe’s brand awareness and attract new clientele, while upholding its premium position in the market.
Refinement of the visual identity, respecting tradition while introducing a touch of modernity to strengthen its presence in the 21st century.
Pabe’s distinctive and refined atmosphere demanded high-level audiovisual work, as exquisite as its cuisine.
Pabe is a place of prestige that demands a digital presence worthy of its identity, rich history, and culinary sophistication.
Since 1973, Pabe has been a symbol of culinary excellence in Lisbon. Inspired by traditional British gentlemen’s clubs, this restaurant is synonymous with refinement, impeccable service, and cuisine that celebrates classic flavours with a contemporary twist. It is also a meeting point for Lisbon’s intelligentsia — a true historical and gastronomic landmark.